Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80) | XR Processor with AI Technology, Dolby Vision/Atmos, Exclusive Features for PlayStation®5, 4K movie credits included
From $2798.0036.338 $/inch
Current Prices
Latest offer check 5 hours ago; see each retailer belowPrices refresh twice daily; the final price appears at the retailer's checkout. We may earn a commission from retailer links, at no cost to you; it never affects rankings.
Price History
90-day low $2,498.00 on Oct 5, 2026 at Amazon; current $2,798.00 is 12% above the low. Tracked since Apr 23, 2026 (178 days).
Amazon
Best Buy
Specifications
Related guides
We compare live 55-inch and 65-inch TV listings — Samsung S84F and LG B6E OLED, Insignia F50 LED — to see which size wins on price per inch in 2026.
Learn the TV price per inch formula (price ÷ screen size) and see what September 2026 in-stock LED, QLED, and OLED listings actually cost per inch.
Live 2026 listings define a good price per inch for a 65-inch TV — per-inch benchmarks for LED, QLED, and OLED to check any deal against.