Sony77"
Sony 77 Inch OLED 4K Ultra HD TV BRAVIA XR8B Smart Google TV with Dolby Vision HDR and Exclusive Features for PlayStation® 5 (K-77XR8B)
From $2499.9932.467 $/inch
Current Prices
Prices checked 3 hours agoBest Buy32.467 $/inch★ 4.8 (177)
$2499.99Buy at Best Buy ↗
Prices refresh twice daily; the final price appears at the retailer's checkout. We may earn a commission from retailer links, at no cost to you; it never affects rankings.
Price History
Best Buy
Loading price history...
Specifications
BrandSony
Capacity77"
Warranty1 year
Compare With Similar Products
vs Samsung 77-Inch Class OLED S84F Series Samsung Vision AI Smart TV (2025 Model, 77S84F) NQ4 AI Gen2 Processor, 4K AI Upscaling, OLED HDR, Pantone Validated, Motion Xcelerator 120Hzvs Samsung 77-Inch Class OLED 4K S85F Series, Vision AI Smart TV (2025 Model, 77S85F) Object Tracking Sound Lite w/Dolby Atmos, NQ4 AI Gen2 Processor, Contour Design, Color Booster Pro, Alexa Built-invs Samsung QN77S90DAFXZA 77" 4K OLED Smart TV with Dolby Atmos (2024)vs LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025)vs LG - 77" Class B6E Series OLED AI 4K Smart webOS TV (2026)
Related guides
TCL QM8K 85-Inch Price Per Inch 2026: What the Data Shows
Marketplace-sourced estimates put the TCL QM8K 85-inch in a clear per-inch range. Here is the math, the competitor comparison, and the buy thresholds to act on.
Best Value 65-Inch Durapro 4K TV 2026: What the Data Shows
No 65-inch Durapro shows up in our cheapest-in-stock 4K TV data. Here is the only 65-inch model we can actually price in September 2026.
Sony XR8B 65-Inch Price Per Inch in 2026
Sony BRAVIA XR8B 65-inch OLED price per inch for 2026: lowest Amazon price, MSRP, average, and how it compares to the Samsung S90F 65-inch.