The Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80) costs $36.3377/GB while the Samsung QN77S90DAFXZA 77" 4K OLED Smart TV with Dolby Atmos (2024) costs $16.8830/GB. Samsung QN77S90DAFXZA 77" 4K OLED Smart TV with Dolby Atmos (2024) offers 54% better value per inch as of September 2026. Both products are available on BuyPerUnit with prices from Amazon, Best Buy, and Newegg.

Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80) vs Samsung QN77S90DAFXZA 77" 4K OLED Smart TV with Dolby Atmos (2024) — Which Is Better Value?

Best Price$2798.00
RetailerAmazon
$/inch$36.3377
Rating4.6 (626 reviews)
Buy at Amazon — $2798.00
Better Value
Best Price$1299.99
RetailerBest Buy
$/inch$16.8830
Rating4.0 (961 reviews)
Buy at Best Buy — $1299.99

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Specification Comparison

SpecSony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80)Samsung QN77S90DAFXZA 77" 4K OLED Smart TV with Dolby Atmos (2024)
BrandSonySamsung
Capacity77"77"
$/inch$36.3377$16.8830
Price$2798.00$1299.99
RetailerAmazonBest Buy
Category4K OLED TVs4K OLED TVs
Subcategoryoledoled

Price Across Retailers

Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80)

Amazon$36.3377//inch
$2798.00Buy
Best Buy$36.3635//inch
$2799.99Buy

Samsung QN77S90DAFXZA 77" 4K OLED Smart TV with Dolby Atmos (2024)

Best Buy$16.8830//inch
$1299.99Buy

Which Should You Buy?

Based on current pricing data, the Samsung QN77S90DAFXZA 77" 4K OLED Smart TV with Dolby Atmos (2024) offers better value at $16.8830//inch compared to the Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80) at $36.3377//inch — that's roughly 54% less per inch.

The best deal for the Samsung QN77S90DAFXZA 77" 4K OLED Smart TV with Dolby Atmos (2024) is $1299.99 at Best Buy, while the Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80) starts at $2798.00 at Amazon.

However, price per inch isn't everything — consider factors like warranty, performance specs, brand reliability, and your specific capacity needs. Check each Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80) and Samsung QN77S90DAFXZA 77" 4K OLED Smart TV with Dolby Atmos (2024) product page for detailed specifications and price history.

Frequently Asked Questions

Is Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80) or Samsung QN77S90DAFXZA 77" 4K OLED Smart TV with Dolby Atmos (2024) a better deal?

As of September 2026, Samsung QN77S90DAFXZA 77" 4K OLED Smart TV with Dolby Atmos (2024) offers better value at $16.8830//inch compared to Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80) at $36.3377//inch. That is approximately 54% better value per inch.

What is the price per GB of Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80)?

The Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80) is currently priced at $36.3377/GB ($2798.00 for 77") at Amazon.

Where can I buy Samsung QN77S90DAFXZA 77" 4K OLED Smart TV with Dolby Atmos (2024) for the cheapest price?

The cheapest price for the Samsung QN77S90DAFXZA 77" 4K OLED Smart TV with Dolby Atmos (2024) is $1299.99 at Best Buy, which works out to $16.8830/GB.

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